• 8 Videos

  • 0 Quizzes

  • 0 Worksheets

  • 0 Files

  • Why SEO? Goal of SEO

  • Game Theory of SEO

  • Giving Google What it Wants

  • Keyword Vector

  • EAT

  • Balanced Backlinks

  • Conversion Rate and Dwell Time

  • Pagespeed + Core Vitals

  • How to use Airtable to stay organized

  • Building your list of keywords

  • Creating keyword clusters

  • Creating outlines in Surfer

  • Writing your article with surfer

  • Picking a domain

  • Installing MobiRise

  • Building your top nav

  • Creating your footer + legal pages

  • Getting Your Content Live on Mobirise

  • setting meta titles and page slugs

  • Images, Names, + Alts

  • Adding rel canonical

  • adding no index no follow

  • adding lazy loading + css opt

  • putting your site on Netlify

  • Link building - types of links

  • Tracking the links you build

  • Manual outreach example

  • Buying links

  • Anchor Text

  • Split Tests - Meta Titles

  • Split Tests - Above the Fold

  • Adding rich data

  • Creating a PWA

  • Local SEO + Map Pack

  • Cloaking affiliate links

  • Improving pagespeed